3 Characteristics of a Website That Consistently Generates Quality Leads – Guest: Adam Cortez – Ep. 10

As a business owner, you have probably heard at least one person tell you you must have a website. BUT simply just having a website is not enough. You need to put a lot of thought into purposefully designing your website so it’s not only nice-looking and has information about your company on it, but so it also works FOR you. It should be generating leads for you consistently. If it’s not, then it’s just a (hopefully pretty-looking) brochure which isn’t totally useless, but not as effective as it could potentially be.

Adam Cortez, digital marketer and founder of ARC Websites, is here to share what he knows to be the 3 characteristics of a website that consistently generates quality leads. Click here to keep reading.

Repurpose Content from the 6 Content Goldmines You Already Have

I don’t have to tell you that if you want to have any sort of valuable online presence, you need to be creating content. If you’re here, you already know that.

But you might be stuck on what to create. You might be paralyzed by either having so many things to talk about and/or not know what the hell to talk about. Click here to keep reading.

The True Reason You’re Not Showing Up Online Like You Should Be – Guest: Jessica Hetherington – Ep. 8

If you’re not showing up the way you want to or the way you know you NEED to, you need to listen to this episode. Jessica Hetherington is a sales and self-worth coach for female entrepreneurs and in this episode, we have a conversation about the real reason why you don’t have the following you need. You’ve probably heard it before: fear. Jessica shares her no-nonsense approach to fear and how we can identify what our fears are and how to overcome them so we can show up more powerfully online.

About Jessica Hetherington

Jessica is a sales and self worth coach who helps female entrepreneurs build their bank account, confidence and create objection proof businesses.

Jessica’s Gift

Take her quiz: What’s Your Sales Super Power? Click here to keep reading.

4 Simple Ways to Drive Traffic to Your Social Media Channels – Ep. 7

Social media is an amazing equalizer. Anyone can have a social media presence and reach hundreds of thousands, millions, billions of people and build a following of ideal clients. But it’s not easy to get in front of those people unless you’re strategic about it. In this post, I describe four methods you can use to get in front of new followers and existing followers.

1. Use the rest of your presence to drive traffic to social media

First of all, you should most definitely not have your online presence 100% social media-based. It is incredibly risky. They own your page and your followers’ information. They can shut you down at any time for any reason and while it doesn’t often happen to business owners who follow their rules, it can happen and it’s too big of a risk to take. Click here to keep reading.

Create a Message That Stands out From the Rest – Guest: Gregory Anne Cox – Ep. 6

Let’s be real, for most of us, what we offer in our businesses is not new or groundbreaking. There are other people who offer the same or very similar services. What makes your business different than the rest is your uniqueness and your unique way of providing your services.

But people won’t inherently get that. You need to be very intentional with your marketing and messaging. That is the only way people will understand what makes you unique and why they should give you a chance over the others. Click here to keep reading.

What To Do If Your Online Marketing Strategy Falls Flat – Ep. 5

Have you ever put your all into an online marketing strategy only for it to fall flat? It’s so disappointing. Now you wonder: “what do I next?” Do you never try that tactic again? Adjust it? How do you adjust it? In this episode, I answer that exact question.