What You Need To Know Before Doing Your First Facebook Live

What You Need To Know Before Doing Your First Facebook Live

Livestream video is so, so powerful and very hot right now. People love watching videos and Facebook loves showing videos in their newsfeeds. We get decent engagement on Facebook but when I do a Facebook Live, our engagement skyrockets.

When I suggest doing a Facebook Live to someone who has never done one, most of the time they say they’re scared or confused. That is what has stopped them from doing one before. I think a big reason is because it’s a giant unknown thing. They don’t know what to expect. Click here to keep reading.

The Differences Between Facebook Profiles, Pages, and Groups

The Differences Between Facebook Profiles, Pages, and Groups

It goes without saying but I’m going to say it anyway: Facebook today is significantly more complex than it was when it was first launched to the general public years ago. At the beginning, they only offered users profiles. Now we can create all sorts of presences on Facebook: Profiles, Pages, and Groups.

Each one is distinctly different from the others and thus needs to be used differently. In this blog post, I’ll be explaining the difference between each and giving you tips on how you can use them. I’d love your feedback so if you have any comments or questions, comment below! Click here to keep reading.

4 Big Lessons I Learned from the Ritz Carlton about Branding and Messaging

4 Big Lessons I Learned from the Ritz Carlton about Branding and Messaging

I went to Puerto Rico in November for a business program I’m in and oh my gosh, I had so much fun! I could go on and on about the great time I had with the program but most of it is irrelevant to this blog post.

I had an interesting experience at the resort we stayed at, the Ritz Carlton. I learned a lot about branding and messaging during my stay through the interactions I had with their brand. I want to share my takeaways with you. Click here to keep reading.