You and me both know that there are SO many opportunities in the world of online marketing. But how do you know what is the right marketing tactic for you?
I believe that all business owners should be doing some sort of content marketing. What type of content marketing you should do depends on the business.
I hear from people all the time that they barely get any engagement on Facebook (“engagement” meaning likes, clicks, comments, shares, views.)
But the truth is, it’s all a numbers game. And in my opinion, not enough solopreneurs take a deep look at their numbers.
Everyone has different goals for the growth of their business. Some may want to grow their business to 7-figures. Some may want to just earn a few thousand dollars per year.
Depending on your ultimate goal, you may need a virtual assistant in order to scale to that size.
Livestream video is so, so powerful and very hot right now. People love watching videos and Facebook loves showing videos in their newsfeeds. We get decent engagement on Facebook but when I do a Facebook Live, our engagement skyrockets.
When I suggest doing a Facebook Live to someone who has never done one, most of the time they say they’re scared or confused. That is what has stopped them from doing one before. I think a big reason is because it’s a giant unknown thing. They don’t know what to expect.