What You Need To Know Before Doing Your First Facebook Live

What You Need To Know Before Doing Your First Facebook Live

Livestream video is so, so powerful and very hot right now. People love watching videos and Facebook loves showing videos in their newsfeeds. We get decent engagement on Facebook but when I do a Facebook Live, our engagement skyrockets.

When I suggest doing a Facebook Live to someone who has never done one, most of the time they say they’re scared or confused. That is what has stopped them from doing one before. I think a big reason is because it’s a giant unknown thing. They don’t know what to expect. Click here to keep reading.

How to Get People to Actually Read Your Blog Posts

How to Get People to Actually Read Your Blog Posts

Just because you’re creating content and putting it in front of your ideal client doesn’t mean they’ll consume it. You can have the most valuable content in the world and put it in front of everyone but still have very few actually read it, listen to it, or watch it.

Simply creating content and putting it in front of the right people isn’t enough. You need to grab their attention and keep it. Click here to keep reading.

What Online Entrepreneurs Can Learn From Chick-Fil-A

What Online Entrepreneurs Can Learn From Chick-Fil-A

I went to Chick-Fil-A a few days ago. I’ve been there before, but for some reason, I was paying closer attention and noticed how much they nail the customer-service experience we have. Even though I’m not, and you’re likely not, an owner of a brick-and-mortar business, there are definitely some lessons to be learned from Chick-Fil-A. Let’s dive into those lessons and how you can apply them to your business.

Click here to watch the Facebook Live video. Click here to keep reading.

How I Ended an Unintentional Sabbatical

How I Ended an Unintentional Sabbatical

I’ve been quiet the past few months in the online marketing space. The quote, “We teach best what we most need to learn” perfectly describes me. I’m always running around telling people they need to be online so they can serve more people and grow their business. But where am I?

I’m now back on track. I have recommitted to bringing you the best content I can so you can be empowered to harness the power of the web. Click here to keep reading.

The Differences Between Facebook Profiles, Pages, and Groups

The Differences Between Facebook Profiles, Pages, and Groups

It goes without saying but I’m going to say it anyway: Facebook today is significantly more complex than it was when it was first launched to the general public years ago. At the beginning, they only offered users profiles. Now we can create all sorts of presences on Facebook: Profiles, Pages, and Groups.

Each one is distinctly different from the others and thus needs to be used differently. In this blog post, I’ll be explaining the difference between each and giving you tips on how you can use them. I’d love your feedback so if you have any comments or questions, comment below! Click here to keep reading.

4 Big Lessons I Learned from the Ritz Carlton about Branding and Messaging

4 Big Lessons I Learned from the Ritz Carlton about Branding and Messaging

I went to Puerto Rico in November for a business program I’m in and oh my gosh, I had so much fun! I could go on and on about the great time I had with the program but most of it is irrelevant to this blog post.

I had an interesting experience at the resort we stayed at, the Ritz Carlton. I learned a lot about branding and messaging during my stay through the interactions I had with their brand. I want to share my takeaways with you. Click here to keep reading.